Fiji Red Cross Integrates Magpi with Satellite Communication Technology to Support Disaster Response Efforts

SUVA, FIJI , March 14, 2016 – The Fiji Red Cross Society (FRCS) today announced a pilot project to expand the use of RAMP (Rapid Mobile Phones), a Magpi-based mobile data collection application for disaster response and management efforts. This initiative, in partnership with a consortium of technology innovators for disaster response, is designed to enable communication and survey data transmission in areas with no connectivity.

Technology from leading satellite communication innovators already making an impact following massive cyclone

In the wake of Cyclone Winston, reported to be the worst storm ever recorded in the South Hemisphere, dozens of RAMP devices equipped with Magpi’s data collection software were secured by the New Zealand Red Cross and FRCS to provide full communications flexibility and help as many people as possible, as quickly as possible.

The centerpiece of this initiative is a new software system called Succinct Data, which works with Magpi – an existing mobile data collection system – to enable FRCS team members to send surveys immediately to their colleagues who will then respond in real-time. These forms will capture data that details a natural disaster’s impact so that assistance is both timely and appropriate.

“This is an advancement that allows us to extend our critical communications beyond the horizon,” said Filipe Nainoca, Director General of FRCS. We can now send information back immediately about what we need and where we need it which can ultimately help save lives through more effective response.”

Succinct Data is a collaboration between New Zealand Red Cross, Australia’s Flinders University, the Serval Project Inc., and VasTerra, a low-profit humanitarian assistance company. Magpi, established in 2003, was one of the first mobile data collection technology companies in existence and now has over 50,000 users in 170 countries.

“This is a culmination of several years of effort with our Succinct Data partners,” said Matthew Lloyd, of the New Zealand Red Cross and on behalf of Succinct Data.

This initiative will pair DeLorme’s affordable mobile satellite communicator – inReach – with any Android phone, smartphone or tablet loaded with Magpi’s survey app. As a result, even from the most remote locations that may lack WiFi or cellular service any of these devices will allow users the capability to communicate.


“As proud supporters of FRCS’ implementation of mobile data collection technology, we are excited that this innovative technology from DeLorme combined with Succinct Data’s expertise will expand broad reach communication to even the most remote areas of Fiji to facilitate emergency response in situations like Cyclone Winston, and potentially save lives,” said Rose Donna, COO and co-founder of Magpi.

The solution will allow for people globally to work confidently, knowing they can access important survey results and information immediately, and provides FRCS with the support necessary to accelerate a recovery.

About Magpi
Magpi is a leading provider of configurable, cloud-based mobile data collection and communication applications that enable users in the field to quickly and easily collect data and create broadcast messaging campaigns. Magpi enables organizations across various industries to easily and cost-effectively develop flexible and robust mobile forms, access real-time data, and generate outgoing SMS and voice messaging campaigns. Founded in 2003, Magpi has leveraged its extensive experience in data science, technology, and global development to provide mobile data collection applications for numerous organizations in the NGO/non-profit, international development, and commercial markets. Thousands of users in over 170 countries have used Magpi, from organizations like the World Bank, the World Health Organization, Centers for Disease Control and Prevention (CDC), and DARPA. For more information, visit and follow on Twitter @Magpi_Mobile.

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